Kindle Direct Publishing Newsletter: Have Fun With Marketing

Featured Resource

Have Fun with Marketing

By Richard RidleyAs you examine the year ahead and formulate your marketing strategy, I have one suggestion for you: Have fun! Just because you take your career as an author seriously doesn’t mean you shouldn’t enjoy it. If you’re mired in tasks that fill you with dread and consternation, don’t do those tasks. Read more about how to have fun with marketing, courtesy of CreateSpace.

Tip of the Month

PDF–What You See Is Not Always What You Get

PDF file conversions don’t always look like your original manuscript, which can be frustrating for you and your readers when they open the book on their Kindles.
PDFs are a fixed format designed for printing, and converting them to a reflowable format is tricky. If you still have your original source file in a format like Word, try converting that instead of the PDF.
Read more

KDP Select News

February Global Fund Announcement

KDP Select is an optional program for you to reach more readers and it gives you the opportunity to earn more money. Once your title is enrolled, you will earn a share of the monthly global fund amount every time your book is borrowed from the Kindle Owners’ Lending Library in the U.S., U.K., Germany, France, and Japan.

For February, the KDP Select Global Fund amount is $1.2 million. In the month of January, KDP Select-enrolled authors earned $1.93 each time their books were borrowed.

You can also maximize your book’s sales potential by choosing between two great promotional tools: Kindle Countdown Deals, time-bound promotional discounts for your book, available on Amazon.com and Amazon.co.uk, while earning royalties; or Free Book Promotion where readers worldwide can get your book free for a limited time. Plus, you can earn 70% royalty for sales to customers in Japan, India, Brazil, and Mexico.

Visit your Bookshelf to enroll your books in KDP Select, or if you are already enrolled, visit your royalty report to see your results. If you’d like to learn more, visit KDP Select or the Kindle Owners’ Lending Library.

Here’s what authors are saying about KDP Select and Kindle Countdown Deals:

“Using Kindle Countdown Deals, my package of books Special Ops 1 made it to the Kindle Top 100 and has continued to sell extremely well. I’ve also seen a sales lift for my other books in the Green Beret series, and for other formats including my Audible audio books through ACX.” –Bob Mayer, Author of the Green Beret series

“My experience with KDP Select has been great! It goes without saying that it’s easy to use and coordinate your promotions, everything is well-organized and integrated. It’s one of the best tools for indie authors to help promote their work as well as drive additional revenue.”Matthew Mather, Author of CyberStorm